📣 Campaign URL Builder
Add UTM parameters to any URL for Google Analytics and campaign tracking.
About Campaign URL Builder
UTM parameters are the tags you add to URLs to tell your analytics platform exactly where traffic is coming from. Without them, Google Analytics and similar tools lump all your campaign traffic together under vague labels. This builder generates a complete UTM-tagged URL from your campaign source, medium, name, and optional term and content fields — no manual URL editing required.
Paste the generated URL into your email campaign, social media post, ad, or any promotional material, and you'll see precise traffic attribution in your analytics dashboard — down to which specific campaign and channel drove each visit. Essential for digital marketers, growth teams, and anyone running campaigns who wants to know what's actually working.
UTM Parameters
Required: Source + Medium. Campaign is strongly recommended.
| Parameter | Purpose | Example |
|---|---|---|
utm_source | Traffic origin | google, newsletter |
utm_medium | Marketing channel | cpc, email, social |
utm_campaign | Campaign name | spring_sale_2024 |
utm_term | Paid search keyword | running+shoes |
utm_content | A/B test identifier | hero_banner, sidebar_cta |
utm_id | Campaign ID | abc123 |